There’s a logic to Apple’s laziness
Macworld I can’t help but smile as the internet erupts with anger. The reason this time? Apple has switched its Mac accessories from Lightning to USB-C… and declined to take this opportunity to relocate the…
Apples
Apples
The M4 Ultra will reportedly get a massive core upgrade for Apple’s highest-end Macs
With the recent MacBook Pro release, Apple introduced the M4, M4 Pro, and M4 Max chips, but there’s still one more chip in the series left: the M4 Ultra. A recent report gives us a…
All of a sudden, Apple’s cheapest devices are fantastic value
As Apple fans (and Terry Pratchett fans) know well, there’s a difference between cheapness and value for money. The lowest price isn’t necessarily the best bang for your buck. You get what you pay for,…
Apple’s record Q4 2024 earnings: Services, iPhones sales up; tax hit eats into profit
Apple on Thursday announced its fourth quarter 2024 earnings, posting revenue of $94.9 billion for the quarter, a 6 percent increase year over year, and a record for the quarter. Quarterly earnings per diluted share…
The M4 Mac mini illustrates Apple’s unhealthy power button obsession
I’ve been thinking a lot about the new M4 Mac mini. When I saw it on Tuesday, I decided that, contrary to widespread allegations, it does not look like an Apple TV 4K; it’s more…
The truth behind Apple’s most unpopular decisions: It’s not about you
Twelve years ago, my former Macworld colleague Lex Friedman and I were at an Apple-focused conference where we presented a talk called “Apple is Huge Now (And That Sucks For You).” The long and short…
Apple’s week of exciting Mac announcements got off to a rocky start
Macworld The Macalope shouldn’t have to list his Apple bonafides. His head is, after all, shaped like a Classic Mac. What else does a guy have to do? Get a tattoo? Because I’m not doing…
Apple’s Mac accessories finally switch from Lightning to USB-C
Apple today announced a long-overdue update of its flagship Mac accessories lines, switching them from the proprietary Lightning standard and giving them USB-C ports instead. The new versions of the Magic Keyboard, Magic Trackpad, and…
Apple’s first smart display could resurrect one of its most beloved designs
All eyes are currently on Apple’s exciting week of Mac launches, but the company has something more unusual up its sleeve for next year: a smart display with an oddly familiar design. In the latest…
Why Apple’s ‘exciting week of announcements’ is better than an event
There’s a risk, if you do something for long enough, that you forget why you started doing it in the first place. And fail to realize that you’ve turned a once-useful activity into a cargo-cult…