macOS Tahoe finally puts the Spotlight where it belongs
Twenty years ago, Mac OS X Tiger introduced us to a search feature that would stand the test of time: Spotlight. And while at the time I found myself ambivalent about its many quirks, some…
Jason Snell
How 30 years of chip transitions paved the way for the spectacular Apple Silicon era
With the announcement that macOS Tahoe will be the last Mac OS version to support Intel Macs, Apple’s preparing to close the books on the third chip transition in Mac history. It doesn’t get a…
Why WWDC is better than New Year’s Day for the Apple world
While the rest of the world has already ushered in the new year, in the Apple world the year starts on Monday of WWDC week, when Apple opens its annual Worldwide Developers Conference and sets…
30 years ago, Apple fans met the Mac clone. This is the weird, wild story
Thirty years ago, the first Mac clones rolled off an assembly line in Austin, Texas. If you’re not of a certain age, you might not even believe that there were once Mac clones. For most…
Nearly three decades later, Apple owes everything to the iMac
Twenty-seven years ago today, Steve Jobs took the stage at the Flint Center in Cupertino to unveil the first new product since his return to Apple: the original iMac. The Apple of today would be…
How Apple can handle Trump’s tariffs without raising prices (too much)
Apple is one of the world’s most valuable and powerful companies, offering some of the world’s most popular products. And yet, with the stroke of a sharpie, a raft of U.S. tariffs threatens its entire…
Will Apple repent–or repeat–its mistakes at WWDC 2025?
Now we know that June 9 is the day Apple will kick off WWDC 2025. I’ve been covering WWDC since before Steve Jobs came back to Apple, and this year is shaping up to potentially…
M3 Ultra exposed: Inside Apple’s hybrid chip powerful enough to take on Nvidia
Just when we thought the M3 was in the ground and Apple had rapidly moved every single Mac model over to the fresh and new M4 processor, in rolls the high-end Mac Studio, equipped with…
Apple is finally ready to conquer Qualcomm in the 5G game
The most important thing about the new iPhone 16e is the Apple-designed cellular modem inside, the C1. The C1 is the first visible sign of Apple’s decade-long goal to no longer be reliant on Qualcomm…
Apple Intelligence’s biggest problem isn’t the Intelligence–it’s Apple
Everyone knows that Apple is playing catch-up when it comes to Apple Intelligence. The company’s shipping AI models seem to be way behind the cutting edge, as OpenAI grows, Google pushes forward, and newcomers hit…